I Have decided to discuss this checklist even though it's part of one of my compensated choices. Several disclaimers: First, I actually don't claim this list is special or extensive. Jakob Nielsen has an excellent 113-point checklist in his book, Homepage Usability, for instance. This really is my way of arranging what I think is important while trying to keep it manageable. My usage of terms might vary from yours. I use "usability" in a very broad sense, and my use of "accessibility" is not really industry standard. Do not like it? Write your own checklist ;) Finally, an advance warning this post is quite lengthy.
Basic Overview
The listing is divided into 4 approximately equal sections, (I) Accessibility, (II) Identification, (III) Navigation, and (IV) Content. I'll rationalize and explain all of line things and the sections under, however you can obtain the checklist as a simple, 1-page PDF.
I try to keep it easy with 3 basic ratings: (1) Green Check Always = Good/Move, (2) Red Check Always = Wants work, but no disaster, (3) Red X = Bad/Fail. Not allpoints are fundamentally applicable to all or any sites.
Main Duplicate Is Explanatory & Concise
This really isn't a lesson in copywriting, but look a T your homepage - can you say the sam-e point in half as many phrases? Try to be concrete and descriptive and a void jargon - no one cares if you can "leverage your synergies".
Flash & add ons Are Employed Sparingly
No matter how great your website looks, people will not wait 5 minutes for a plug-in to load. Use technologies only once your targets are really enhanced by it and sparingly. Sticking to regular HTML/CSS is a-plus for lookup engines.
Major Headings Are Apparent & Descriptive
Most individuals do not read on the web, they skim. Use headings (major and minor) to established content apart and keep it organized. Headings should be apparent, as well as for Search Engine Optimization gain, using heading tags (, , etc.).
Number of Buttons/Links Is Reasonable
Psychologists want to argue about how many bits of information we can process, but if you begin to get past 7-or-so menu items, feel hard about whether they are needed by you. Do yourself a favor, in the event that you have got 3 levels of flyaway Javascript menus and begin over.
URLs Are Meaningful & User-friendly
This is really a point of some debate, but significant keyword-based URLs are broadly speaking excellent for both visitors and lookup engines. You don't possess to reengineer an entire site just to get URLs, but do what you can to make them pleasant and descriptive.
The Purpose Clear of tagline Makes Company's
Answer "What would you do?" concisely with a descriptive tag-line. Avoid marketing boil your unique worth proposition down to some words and jargon. This can be also a-plus for SEO.
Site Research Is Easy to Access
Make sure it's notable in case there is a site search. Usability guidelines tend to prefer the upper-correct corner of the page. Keep the button easy and apparent - "Search" nevertheless is most effective for most sites.
Ads & Pop-ups Are Unobtrusive
Ads are a fact of lifestyle, but integrate them properly into your site. Don't decide to try to pressure ads and pop ups down peoples' throats. Also, do individuals a favor and make your advertisements clear. In case you blur the line between adverts and content too much, your content may possibly suffer.
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